Remediation Discussion Questions What is the double logic of remediation? What does Bolter mean when he writes that the purpose of virtual reality is to disappear? How does this make VR immersive? How does Bolter relate immediacy to linear perspective? What does Bolter mean when he writes that digital graphics are automatic and how is […]

Introduction

In the McLuhan video you watched for this week, an audience asks McLuhan questions about his thesis that the medium is the message. Below is a quick introduction to this idea.

Marshal McLuhan begins Understanding Media: The Extensions of Man with an explanation of his now famous declaration that the medium is the message:

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Below are questions to keep in mind while reading the selections from Chandler.

What does Chandler mean when he states that Saussure’s sign is structural and relational rather than referential What is the difference between langue and parole? What does it mean to say that the signified has primacy over the signifier and vice versa? […]