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Surf A Vino

Visual Identity Design

Adobe Illustrator, Adobe Photoshop

The visual branding of Surf A Vino, a unique tourism company offering wine tasting and surf lessons for women.

Challenge

Creating a visual identity that combines the elements of wine, surfing, and female empowerment presents a unique challenge. The goal is to develop a brand that resonates with adventurous women while capturing the elegance and pleasure of wine tasting.

Solution

I aimed to create a logo that harmoniously blends the fluidity of ocean waves with the elegance of a wine glass. This combination is intended to evoke feelings of joy and exploration while reflecting the refined experience of wine tasting. The color palette complements this vision by drawing inspiration from the sea, wine, and elements of femininity, highlighting the brand’s distinctive blend of experiences.

Mockup of logo icon design for Surf A Vino, a tourism company specializing in surf lessons and wine tasting for women Logo for Surf A Vino with imagery of a pastel pink ocean paired with the color palette for the visual identity of the company. A collage of imagery and logo variations for the company Surf A Vino. Images include a lettermark logo, an image of a woman pouring wine, an image of surf boards, and the logo icon. A color variation of the full Surf A Vino logo against a white background