Film and AI

The most amicable solution that will come out of Hollywood’s integration with AI is that there will be policy between the unions and studios that a human will have to be responsible for the creative aspects of the filmmaking process, with them being allowed to use AI as they see fit. I don’t see a problem with saying, “OK, you have to have a least one human writer. That writer can use AI how they please.” With restrictions on the size of the project/how many writers they need. There is a big difference between someone writing, acting, producing, and directing an independent film themselves and a big corporate studio cutting writers out entirely in favor of AI. The only way to make it make sense would be to enforce that a project with big enough resources and budget to traditionally hire out at least one writer must hire at least one writer. This ensure AI isn’t “taking over,” but it still gives the artists lease to use all the tools available to them.

In addition, audiences are already tired of formulaic movies that are made to sell. People are starting to see through the factory-produced entertainment that many studios/streaming services are putting out. That sentiment is seeming to become more popular as AI-integrated media becomes more widespread.

On a sort of side note, I can’t help but get the growing suspicion that people are so against AI in general because of the way in which AI has historically interacted in media. It’s very commonly the “mad experiment gone too far into dystopia” story, and I really think those ideas impact how people approach AI. I don’t think this is necessarily a bad thing, it’s good to be careful and cautious, but it also dramatizes and blows out of proportion, instead of allowing people to consider the bigger picture.

From a bigger perspective, the emergence of AI begs the question: Will human creation stop if it’s automated? I say no. You see people spend extraordinary time on projects and things just for the fun of it. Just to see if they can. I hold to the (possibly naive) position that humans will always be curious and creative, and they will put their energy into being curious and creative even if the process becomes automated. AI generated works are increasing accessibility to art, which is never a bad thing in my mind.

 

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