Blog Prompt: Consider how the entertainment industry (games, tv, movies, music), commercial design and marketing companies, and the artists that work for them, will be using Generative AI in the near future. If you were to start a small AI digital design/development/content company or service, how would you use AI to get started? How would you leverage what you know so far in the course to write a project plan, research, budget, create and market your idea?
Use ChatGPT to brainstorm ideas for starting a small AI digital design or development business focusing on either entertainment (games, TV, movies, music), education, commercial design, or marketing. In a 300-500 word blog post, describe how you’d use AI tools to start a creative AI business. Given that everyone has access to these tools how would you add something unique?
In starting a creative AI commercial design business, I would need to do quite a bit of research on the industry as it is now to figure out how I can deliver something unique to the field with the help of AI.
Commercial design is the design of buildings and spaces for businesses. With that in mind, form and function are critical to a successful and effective design. This may already exist, but I think a modular, 3D simulation that allows people to customize the interior and exterior of a building would be very cool and help businesses decide on what designs they want. Before getting to the simulation, there would also be some kind of interactive assistant that asks businesses questions about their needs as a company and the goods/services they provide to help generate designs that cater to the specific needs and challenges of that particular business.
Visual AI: Tools like DALL-E or MidJourney would be great for crafting customized illustrations to be used in the 3D simulations. I’ve noticed that generative art does a pretty good job of coming up with attractive designs, so I think this is critical.
Textual AI: Platforms like ChatGPT would function well as an interactive assistant that communicates with the businesses. If there’s a plugin to add a customized GPT that people can chat with on your website, that would be great—but alternatively, many websites already have that kind of thing so it shouldn’t be too hard to come up with one. At the same time, those assistants can feel very impersonal so maybe my business would be better without one?
While AI helps with efficiency, making it easy and quick to make changes as desired, human creativity and expertise is what should really pull all of this together, to actually finalize designs that are ready for construction. If drafts could be generated by AI and then enhanced and finalized by human professionals, that would be optimal. It would be really bad (and grounds for a lawsuit) if an AI-generated blueprint had an error and was not thoroughly checked by a human professional, leading to an unstable building. Now that I think about it, my business is sounding a lot like the Sims as far as customizing interior and exterior design. But that could be cool and potentially a marketable point—businesses could have fun customizing their desired buildings and spaces while working with me.