An image of sticky noted arranged in a hierarchy

Visual Hierarchy

Visual hierarchy is immensely important in design. It shows readers what they need to focus on and in what order. One major way a hierarchy can be built is through size. As stated by the Oxford Journal, “The distinction in sizes should be such that a visitor would view the items in the order of importance, and the pecking order of things is obvious.” Within my multimodal project, my team can demonstrate visual hierarchy by making the title of the webpage much larger than the text, to show importance. We can also make the page’s main image larger than the images in the advice section, as we would want the main image to stand out more.

Another way we can develop a hierarchy is through color. The Oxford Journal claims that pops of color can create distinction in the areas that they are used, and my team plans to utilize this. We hope to have a neutral background, so it doesn’t draw attention, and to have our paragraph text also  be a neutral color. However, our title and main image will be in color, which will immediately draw the eyes of the audience.

One final way we can use visual hierarchy would be to carefully consider how we want to organize our information. We plan on each page being separated into modules, one with the story, one with and image, and one with advice. We can organize this information in either and F-pattern or a Z-pattern, as both guide the human eye easily.

An e-reader sitting next to a stack of books

Going Past the Analog

As someone born after the turn of the century, I cannot remember a time where computers did not integrate into every aspect of life. I sought entertainment from Youtube, played videogames on my family computer, and did research for school using Wikipedia. However, within this sea of digital entertainment, there was always one analog device I regularly turned to: books. As an avid reader, I was a regular at my local and school libraries. For Christmas every year, I consistently asked for fantasy books. One year, instead of a wrapped stack of books, I received a small, off-brand kindle reader, loaded with books like Ramona and Beezus and Dear Dumb Diaries. Thus began my experience with eBooks.

These digital novels opened many new doors for me. As a child, I couldn’t really buy many books, but eBooks were inexpensive and within the bounds of my allowance. I could also check out eBooks from my local library from the comfort of my couch, meaning that I didn’t need to pester my parents for another library trip.

Digital spaces also provided me avenues to discuss books. Places like Tumblr, where you could make posts about media such as books, flourished with varied discussions. In a similar way, direct comments written in the margins of digital books could now be shared. Stated best by Craig Mod in his essay “Post Artifact Books and publishing”, “Digital marginalia is a collective conversation, cumulative stratum”. With these new avenues for sharing thoughts about books, I could connect with many more people and exchange ideas that I never would have had the chance to share otherwise.

Final Project – Nov. 29th Update

I am the team lead for the Salmon Creek Journal Digital team. I have finally collected all of the submissions for the journal. Over the break, I asked each member to create their own wireframes for the site, and we will decide on the final layout during class. I have also made my own wireframe to share. After that, we will delegate parts of the coding or design to each member, which we will then compile next class.

I’m excited for this project, but I know it will be a lot of work. I know my team is fantastic, and I’m positive we will create something really cool!

blog: Podcast Broadcast


One of the biggest upsides of podcasts as a digital publishing format is how easily accessible it is for both creators and listeners. With phones and apps being highly accessible with this format, it is easy to share podcasts through Youtube, Spotify, etc. As a creator, all you need is a phone, microphone, and a topic. On top of this, podcasts are unique in that they allow the audience to listen to the creators and their guests, offering something to hold on to that other mediums can’t accomplish as effectively. On top of this, podcasts can be live streamed on websites such as Twitch.

An example of a podcast I listen to is Through the Wire which has 4 hardcore basketball fans sit and discuss their opinions of the NBA with a live chat going on. I enjoy this live podcast because it feels like hanging out and talking basketball with all of the dumb or outlandish takes and the live chat can help guide the conversation or contribute their own opinions.



Update on Final Project

For the DTC handbook, I am working on the senior seminar section with Stratton. I have already written content for my part, which Stratton and I divided up equally. My section is on what team you will be on, past projects, and information on the resume and portfolio.

Since I am done with my written content, I will help gather any photos or graphics we might need for my section or any others,  and find graphics and other content to include in our section.

Salmon Creek Journal Progress

My role as a multimedia designer is going in a different direction this week. I chose to put myself more in the code of the single works pages and the copy-editing side with hierarchy design. This switch to a different role breaks apart my last role in multimedia design from Fear of Coding. I now have an opportunity to review how type is published on a page and get to know margins and headings a lot better. I am more excited about this switch also as it goes better with my superpower. Here is where my personal wireframe stands.  


Parallax selection

Works selection

content piece

footer area

Poetry selection

Salmon Creek Journal Responsibilities

For Salmon Creek Journal publication, my role is multimedia design and wireframing. The journal will follow the trends of current publications. Things that I have been adding were simple wireframes and a few color palettes chosen that showcase the school and the program in which the artists are based. In rolling with that same theme of bright trendy design, here are a few inspirations I gathered.

List of inspirational journals: 

Color palette options:

Font Options:

By: Jessica Grubbs


I have written a rough draft for my program information section. My section includes tools used, a road map, and general info.  Finalizing the draft and working on CSS is up next for me.

Final Project Responsibilities

For the final project, I am responsible for the campus support section. This section is covering people that are helpful to contact for more information on classes and the department and any other issues. We also talk about the helpful tech workshops that the department holds and information on the IT department and HelpDesk sources. Chrys and I have basically all of the copy done with links to available recordings for the workshops and contact information for the faculty we listed. We also talk a bit about the main computer labs that are available and the benefits of the library.

I will probably be working on the coding of the book if the group is ready to go on to that.

DTC Handbook responsibilities

My responsibilities for the DTC handbook final project is the senior seminar section. I am working with Thea on this section and I have already generated the written content for my section of the work we divided up previously. My section is on the structure of the senior seminar and what exactly you do and make during the class.

Because I have already generated much of my written content for my section I am going to be working on supplemental materials and finding graphics and other content to include in our section.

Update on Final Project Progress

As of right now, Rich and I still need to do a lot of work on our portion of the project (faculty section). Much of the content needs to be researched and written, with also searching for qualified images to use to represent the staff. It seems like a video for the faculty page doesn’t seem like the best way to go considering we only have a week left in the project. Focusing on getting good content on the page and then solving how to make it interactive/hypermedia-centric. Rich and I need to sit down and work on the word doc together in order to create a good idea of what our page will look like. Other than that, it seems like the project as a whole is making good progress.

DTC Collaborative Final Project Role

For the collaborative final project, the Salmon Creek Journal, my role is communications/social media. As a team, we’ve been advertising the Salmon Creek Journal and posting a submissions code for students to submit work for our project (in which I helped create the A-Frames and placed them around campus). For today’s class (11/29), we will be connecting together as a team to talk in detail about each of our roles/tasks. We will also be sharing our ideas on how we would like the framework of the website to look like before talking about specific tasks needing to be done.

Updated Responsibilities for Final Project

My responsibilities for the superpowers section of the project are to write part of the copy and help integrate everything into the superpowers page. The copy is done, however it could use some links to alumni resume/portfolio pages in the CMDC job board and perhaps another read through for editing. As for the website, I need to talk with the other web designers and our project leaders about what the website should look like and any other design considerations to pull it all together. Once I have that information, I can start working on Courtney and I’s page for the superpowers section.

Final Project Responsibility Updates

As of right now, we are on track with the deadlines that Courtney (Co-leader) and I have created. We should be getting all of our content finished tomorrow (Tuesday, Nov. 29th) so that we can begin creating the HTML and get started on the stylizing process of the publication. I have already written up an introduction, credits, and responses from the students section of the publication. I plan on beginning the process of collecting media to implement within the publication with some of my group members tomorrow or later this week.