About Us

The Creative Media & Digital Culture Program (CMDC) is the special focus in the DTC Department available only on the Vancovuver campus. Like the Pullman and TriCities DTC, it offers a major and a formal minor leading to the Bachelor of Arts Degree (B.A.) in Digital Technology and Culture (DTC). What makes it unique is its focus on six areas of study within the field of digital media: We offer six specialties that include 1) Web & mobile design & development; 2) Game studies & design; 3) 2 & 3D animation and video production; 4) UX /UI; 5) Video production; 6) Social media & SEO strategy; and 6) Physical computing, including Virtual and Augmented Reality.

Additionally, students pursuing a B.A. in the Humanities or a B.A. in Social Sciences can select the DTC as a primary or secondary area of concentration. In all cases, the CMDC teaches students to conceptualize, in both research and practice, applications of digital technologies and to think critically about digital media and the ways humans interact and engage with them.

Our History

The brainchild of Vancouver campus administrators, Hal Dengerink, Leslie Wykoff, and Tim Hunt, the CMDC was founded in 1997 and intended to be an interdisciplinary program that looked critically and responded creatively to issues relating to digital media. The name was changed to Digital Technology & Culture (DTC), in 2003, when the program was approved to offer the B.A. in DTC. That same year it was adopted by both the Pullman and TriCities campuses. In 2006 the program extended its offerings to emphasize a hands-on practice to accompany and enhance its theoretical focus. By 2010 the Vancouver DTC Program had grown from 44 to over 150. When it was approved to become an independent academic program on the Vancouver campus, the name was changed to the Creative Media & Digital Culture Program. In 2022 it joined the state-wide DTC department but retained its unique focus, teaching methodologies, and research emphasis. With over 175 students in the CMDC, it is now recognized as one of the top units on the WSUV campus.