Tag Archives: marshall mcluhan

Redridinghood

@v_kono

When I first went to the website to see the story of  Redridinghood, I was completely surprised. My expectation was to see an animated version of the story, “The Little Red Riding Hood.” I was taken off guard. The story I was used to hearing was about a little girl who was sent to her grandmother’s house. As she  goes there, she encounters a wolf who tries to eat her towards the end of the story. This new version of the old story brings in many new twists to the old classic as we knew it. A soundtrack was added. The music was intriguing, and added a certain dangerous feel to the story. At first, I expected to just sit back and enjoy the story line. Then I realized that I had to put in effort to actually go through the script. The way the story has been reinvented is to have the user interaction. It makes it more engaging and keeps the user awake. As Marshall McLuhan writes, “Electronic circuitry profoundly involves men with one another” and “We can no longer build serially, block-by-block, step-by-step, because instant communication insures that all factors of the environment and of experience co-exist in a state of active interplay.” (p.63) The old classic was remade for a newer generation. Instead of a classic wolf, the author had a boy on a scooter. The option to let the little girl sleep next to the flowers was also an interesting twist. The clickable flowers, and many other objects allowed the author to retell a familiar story as an electronic literature and engage the reader.